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Meet The Team

Not Just

Another Creative Agency!

We Create Conversations That Connect!

At The BM Group, we're not just another creative agency; we're craftsmen of human truths and vision. 

From crafting compelling media campaigns to leveraging the power of influencer marketing, we infuse every project with our ethos of human stories.

 

Our commitment to understanding the human experience drives us to meet and exceed the results of client briefs and objectives, ensuring that our creativity not only captivates but also delivers tangible impact.

Office chair representing the collaborative team environment at BM Group

Meet The Team That Makes Magic Happen

Behind every campaign is a team that loves what they do. We're a mix of thinkers, creators, planners, and doers who turn ideas into meaningful connections. By blending creativity, strategy, and a deep understanding of people, we help brands tell stories that resonate and deliver results that matter.

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CEO
Lerato Letsoalo

Steers the vision behind the brand

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Operational Director
Pumla Mtongana

Drives campaigns from idea to impact

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Sales
Nkululeko Mtyoki

Connects your brand to the right audience

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Bookkeeper
Snenhlanhla Buthelezi

Keeps everything running behind the scenes

We Don’t Just Run Radio Campaigns.
We Make Them Work Harder For You.

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Project Manager
Sam Mtongana

Drives campaigns from idea to impact

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Junior Coordinator
Gabi Mzimela

Keeps campaigns

moving

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Junior Coordinator
Phumelela Mbutho

Ensures consistency and

delivery

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Junior Copywriter
Thoko Sibanyoni

Writes stories that sound

like real life

Frequently Asked Questions

FAQ's About Radio Marketing/Advertising

1. What services does The BM Group offer?

The BM Group is a strategic media and marketing agency specialising in radio advertising, media buying, campaign strategy, creative production, market research, and audience insights.

2. Does The BM Group only work with radio campaigns?

No. While radio remains one of our core specialities, we also support integrated campaigns that may include digital, social media, and other complementary marketing channels.

3. How do I start a campaign with The BM Group?

Getting started is simple. Contact our team to discuss your campaign goals, target audience, timeline, and budget.

4. Do you work with clients outside Gauteng?

Absolutely. The BM Group works with clients throughout South Africa and can manage campaigns across both metro and regional markets.

The BM Group

Campaigns

Behind Every Great Campaign...

Successful advertising isn't about guessing, it's about understanding people. Our team combines market insights, consumer behaviour and media expertise to build campaigns that deliver meaningful results.

You'll work with professionals who understand:

​

  • South African media landscapes

  • Consumer behaviour and audience trends

  • Strategic media buying

  • Campaign optimisation and reporting

Smartphone displaying the BM Group website and radio advertising campaign
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